MCI presents Creativity Award 2020

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As an Entrepreneurial University®, the MCI supports its students when it comes to developing and launching innovative product and business ideas. For example, the annual Creativity Award is a competition designed to promote the creative potential of students and graduates and to develop particularly good ideas to business maturity. In a multi-stage jury process, the winner this year was a business idea that focuses on the sustainable use of our resources: The Creativity Award 2020 goes to the students Lauran van Eyck, Anna Greil and Bruno Huber, all from the Business & Management degree programme, for their business idea "uptraded". This is a clothes-swapping app that makes it possible to keep one's wardrobe up to date in a playful and at the same time very inexpensive and sustainable way. It is currently the "cheapest and most sustainable way", the submitters assure.

A total of 80 MCI students took part in the Creativity Award 2020. Their business and product ideas reflect the entire range of courses and research areas. The following students made it to the finals: Denny Schmidt (Social Work), Franca Taliercio (Industrial Engineering), Madita Sophie Fieg (Tourism), David Plaseller and Julian Hellweger (both Tourism), Florian Pötscher and Lorenz Sigl (both Management & Law), Simon Eder and Dominik Huber (Mechatronics), Matthias Schlosser (Industrial Engineering), Dovile Jankünaité (International Health & Social Management), Daniel-Nico Traut and Kaan Gudmundson (International Business & Management and Business Administration Online respectively). Business Administration Online).

The selection of the finalists and the determination of the winning project took place in a two-stage jury process. The top-class jury consisted of investors, successful entrepreneurs and management consultants as well as scientists. Due to the COVID-19 situation, jury meetings and presentations were conducted online.

Attractive cash and non-cash prizes worth more than 7,000 euros were made available to all finalists with the support of Startup.Tirol, Industriellenvereinigung Tirol and the daily newspaper "Die Presse".